What Is Augmented Analytics?
Augmented analytics isn’t a feature, it’s an intelligence system. It brings together the essential layers needed to turn raw data into insight that’s not only accurate, but explainable, timely, and ready to use. At its core, augmented analytics integrates three essential components:
- Trusted, curated datasets that are clean and governed
- Business context, derived from existing processes, analytics workflows, and machine learning models
- An orchestration layer that enables GenAI applications and AI agents to coordinate complex analyses — leveraging both the trusted data and embedded business logic
These parts work together to do what traditional dashboards and basic assistants can’t.
- Without trusted, governed data, insights are unreliable.
- Without business context, assistants can’t explain why something happened.
- Without orchestration, GenAI stays disconnected from analysis, context, and decision-making.
When integrated, these layers form the intelligence behind GenAI — delivering context-rich, traceable, and actionable insights where decisions happen.